Back to news

Celsius Holdings Rises as Investors Reassess Growth Story

Investivoq PriceTracker

Celsius Holdings (CELH) is up 5.5% today. Here is some analysis on what might have caused this price movement.

Analysis: The day’s catalyst is not entirely clear, but the move appears tied to renewed buying in a heavily discounted name after several constructive business updates. This could be because investors are focusing on Celsius Holdings’ still-growing portfolio, strong Alani Nu momentum, ongoing buybacks, and signs that distribution and merchandising changes could support a better setup into coming quarters.

Details:

  • Celsius Holdings reported record second-quarter 2026 revenue of about $818 million, up about 11% year over year, showing that the broader portfolio is still expanding even while the core Celsius brand works through inventory and assortment changes.
  • Alani Nu remained a major bright spot in the quarter, with sales of about $364 million and strong retail momentum as the brand moved deeper into the Pepsi distribution system.
  • The company said it repurchased about $100 million of stock during the second quarter, a sign management viewed the shares as attractive and was willing to deploy capital behind that view.
  • Recent brand-building initiatives, including a new multi-year College GameDay sponsorship and an analyst price-target increase last week, may also have helped sentiment turn more positive.
  • Sources:

    Celsius Holdings, Disney Advertising Press, Benzinga

    Disclaimer: This price movement analysis was generated with the help of AI. Please double-check the information provided for mistakes.

    $CELH Insider Trading Activity

    CELH Insider Trades

    $CELH insiders have traded $CELH stock on the open market 6 times in the past 6 months. Of those trades, 6 have been purchases and 0 have been sales.

    Here’s a breakdown of recent trading of $CELH stock by insiders over the last 6 months:

    • DAMON DESANTIS has made 2 purchases buying 36,000 shares for an estimated $1,000,200 and 0 sales.
    • HAL KRAVITZ has made 2 purchases buying 20,400 shares for an estimated $585,732 and 0 sales.
    • JOHN FIELDLY (Chief Executive Officer) purchased 18,000 shares for an estimated $493,842
    • ERIC HANSON (President & COO) purchased 7,500 shares for an estimated $217,800

    To track insider transactions, check out Investivoq's insider trading dashboard. You can access data on insider stock transactions through the Investivoq API insider transaction endpoint.

    EARLY ACCESS
    Receive CELH Data Alerts
    Real-time alerts on filings, insider trades, and market signals — before everyone else.
    Get Alerts →

    $CELH Hedge Fund Activity

    We have seen 261 institutional investors add shares of $CELH stock to their portfolio, and 329 decrease their positions in their most recent quarter.

    Here are some of the largest recent moves:

    • ALLIANCEBERNSTEIN L.P. removed 11,433,521 shares (-57.8%) from their portfolio in Q2 2026, for an estimated $334,773,494
    • SACHEM HEAD CAPITAL MANAGEMENT LP added 9,090,000 shares (+inf%) to their portfolio in Q2 2026, for an estimated $266,155,200
    • MORGAN STANLEY added 4,815,902 shares (+172.0%) to their portfolio in Q2 2026, for an estimated $141,009,610
    • AQR CAPITAL MANAGEMENT LLC added 3,250,639 shares (+1033.5%) to their portfolio in Q2 2026, for an estimated $95,178,709
    • NORGES BANK added 3,129,768 shares (+101.7%) to their portfolio in Q2 2026, for an estimated $91,639,607
    • MASSACHUSETTS FINANCIAL SERVICES CO /MA/ removed 2,934,339 shares (-95.7%) from their portfolio in Q2 2026, for an estimated $85,917,445
    • BLACKROCK, INC. added 2,470,643 shares (+15.5%) to their portfolio in Q2 2026, for an estimated $72,340,427

    To track hedge funds' stock portfolios, check out Investivoq's institutional holdings dashboard. You can access data on hedge funds moves and 13F filings through the Investivoq API 13F endpoint.

    $CELH Analyst Ratings

    Wall Street analysts have issued reports on $CELH in the last several months. We have seen 1 firms issue buy ratings on the stock, and 0 firms issue sell ratings.

    Here are some recent analyst ratings:

    • Morgan Stanley issued a "Overweight" rating on 05/08/2026

    To track analyst ratings and price targets for $CELH, check out Investivoq's $CELH forecast page.

    $CELH Price Targets

    Multiple analysts have issued price targets for $CELH recently. We have seen 9 analysts offer price targets for $CELH in the last 6 months, with a median target of $50.0.

    Here are some recent targets:

    • Gerald Pascarelli from Needham set a target price of $55.0 on 07/09/2026
    • Peter Grom from UBS set a target price of $50.0 on 06/30/2026
    • Sean McGowan from Roth Capital set a target price of $57.0 on 06/25/2026
    • Jonathan Keypour from B of A Securities set a target price of $45.0 on 06/24/2026
    • Eric Serotta from Morgan Stanley set a target price of $48.0 on 06/23/2026
    • Cristian Rios from Bernstein set a target price of $44.0 on 06/12/2026
    • Kevin Grundy from BNP Paribas set a target price of $57.0 on 05/26/2026

    This article is not financial advice. See Investivoq's disclaimers for more information. Note that there may be inaccuracies due to mistakes in ticker-mapping, and other anomalies.